Samsung releases Android 12-based One UI 4 for the Galaxy S21, S21 Plus, and S21 Ultra, with new theming options, keyboard tweaks, and privacy settings (Jon Porter/The Verge)

[ad_1] Jon Porter / The Verge: Samsung releases Android 12-based One UI 4 for the Galaxy S21, S21 Plus, and S21 Ultra, with new theming options, keyboard tweaks, and privacy settings  —  With older phones and tablets following ‘soon’  —  Samsung is making its One UI 4 software update available for the Galaxy S21 … … Read more

Elon Musk sells $5 billion in Tesla shares, partly to cover taxes on stock options.

[ad_1] Elon Musk, the chief executive of Tesla, disclosed on Wednesday that he had sold about $5 billion worth of Tesla shares, in part to cover his tax obligations after exercising options on a large tranche of stock. Mr. Musk sold about 4.5 million shares between Monday and Wednesday, according to filings with the Securities … Read more

Gett, which helps companies organize their ride-hailing, taxi, and limousine booking options, is going public via a SPAC merger at a ~$1.1B valuation (Amrith Ramkumar/Wall Street Journal)

[ad_1] Amrith Ramkumar / Wall Street Journal: Gett, which helps companies organize their ride-hailing, taxi, and limousine booking options, is going public via a SPAC merger at a ~$1.1B valuation  —  Company joins with ride-hailing operators to organize transportation options into one platform for corporate customers #Gett #helps #companies #organize #ridehailing #taxi #limousine #booking #options … Read more

Xbox Design Lab: Rubberized Grips And Metallic Finishes Return Alongside Three New Color Options

[ad_1] Xbox Design Labs’ customization options are now even more expansive.  If you’ve toyed around with the idea of creating a new controller in the Xbox Design Lab but were waiting for some old features to return, now is your time. That’s because Xbox has brought back rubberized grips and metallic finishes. Three new colors … Read more

Judge in Epic v. Apple trial says Apple must comply with an order letting developers link to external payment options, denying Apple's stay request (Adi Robertson/The Verge)

[ad_1] Adi Robertson / The Verge: Judge in Epic v. Apple trial says Apple must comply with an order letting developers link to external payment options, denying Apple’s stay request  —  Apple said the change would be ‘exceedingly complicated’  —  Epic v. Apple judge Yvonne Gonzalez Rogers says Apple must comply with an order … … Read more

Meta to Remove Some Detailed Targeting Options Jan. 19

[ad_2] Meta will remove several detailed targeting options Jan. 19, 2022, related to topics that people may perceive as sensitive. Join Adweek and Taboola for In With the New: Driving Discovery in 2021, a live virtual event on Oct. 8, to hear from content leaders and brand marketers on what they’ve learned in 2020 and … Read more

Facebook Plans To Remove “Sensitive” Ad Targeting Options

[ad_1] Facebook recently changed its name to Meta (File) Facebook Inc said on Tuesday it plans to remove detailed ad-targeting options that refer to “sensitive” topics, such as ads based on interactions with content around race, health, religious practices, political beliefs or sexual orientation. The company, which recently changed its name to Meta and which … Read more

By January 19, Meta aims to remove ad targeting options based on user interactions with content about health, race, political affiliation, religion, and more (New York Times)

[ad_1] New York Times: By January 19, Meta aims to remove ad targeting options based on user interactions with content about health, race, political affiliation, religion, and more  —  Meta, the social media company formerly known as Facebook, said on Tuesday that it planned to eliminate advertisers’ ability … #January #Meta #aims #remove #targeting #options … Read more

3 Targeting Options to Find Your Target Audience on Facebook

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When it comes to paid advertising, many companies are not sure where to begin and what platforms to use. Facebook is a great place to start when it comes to promoting your content to your potential customers.

A lot of B2B companies don’t believe that their audience is active on Facebook, but it turns out that B2B employees spend a good amount of time on social media, and can easily be targeted by your ads. 48.5% of B2B decision-makers use Facebook for research, which makes it the top social media platform for B2B research, just behind YouTube at 50.9%. This has been a deciding factor and a big reason why over 200 million businesses use Facebook advertising to connect with their audience.

Let’s take a look at three different ways in which you can target your audience on Facebook.

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