Google: How to Use Search Operators for SEO

Reading Time: 8 minutes Google published an Advanced SEO Help page about using Google search operators to debug a website. Google search operator search results are not tied to Google’s regular ranking algorithm and the index used is limited and not up to date. Yet even with those limitations the search operators provide useful information that can be used … Read more

Google fixing two search bugs; review snippets and soft 404 detection

Reading Time: < 1 minute Google fixing two search bugs; review snippets and soft 404 detection Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok #Google #fixing #search … Read more

How to Create Search Engine Friendly Title Tags – Neil Patel

Reading Time: 30 minutes One of the most frustrating things about SEO is getting everything to work together as it should. If you’ve done SEO, you know exactly what I’m talking about. There are so many little elements in SEO that sometimes it seems impossible for everything to work out perfectly. Even today! I know I talk a lot … Read more

Sequoia’s Mike Vernal outlines how to design feedback loops in the search for product-market fit – TechCrunch

Reading Time: 5 minutes Sequoia’s Mike Vernal has worn many hats. He was VP of product and engineering at Facebook for eight years before getting into investment. His portfolio includes Houseparty, Threads, Canvas, Citizen, PicsArt and more, and he continues to invest in companies across a broad spectrum of stages and verticals, including consumer, enterprise, marketplaces, fintech and more. … Read more

Amazon SEO Strategy 101: Tips to Create a Lightning Deal That Increases Overall Search Ranking

Reading Time: 13 minutes Have you ever imagined your products being on top of Amazon’s promotions? You may be asking yourself how you can put your products under a similar spotlight so that you can increase your sales for the month. We’re here to tell you that your dreams are not far from reality. With search engine optimization (SEO) … Read more

Why killing your content marketing makes the most sense – Search Engine Watch

Reading Time: 14 minutes 30-second summary: Most marketers diversify their content programs too quickly, endangering the program from the start Successful content marketers and media companies focus on fewer platform channels Instead of adding more channels, killing off underperforming channels works better Perform a content audit to find out channels in which you should stop creating content The problem … Read more

Google now shows why it ranked a specific search result

Reading Time: < 1 minute Google now shows why it ranked a specific search result Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok #Google #shows #ranked #specific … Read more

How to show the business value of your SEO proposal – Search Engine Watch

Reading Time: 19 minutes 30-second summary: Your SEO proposal plays an instrumental role not just for your agency but also for your client’s business Forecasting needs to be a star element of your customer acquisition process – but how do you navigate these tricky waters? SEOmonitor dissects the entire thought process and action plan for you Here’s how to … Read more

Responsive Search Ads: Stop Pinning Your Assets | Impression

Reading Time: 21 minutes There are few absolutes in digital marketing. While we might want answers in black and white, we often find that they come in a murky shade of grey and manifest themselves as “It depends.” However, if there’s one thing I can be pretty much certain of, it’s that pinning assets in responsive search ads is … Read more

Is it time to switch to a new SEO tool? – Search Engine Watch

Reading Time: 21 minutes 30-second summary: The needs of an SEO agency are dynamic and change as the business grows From data accuracy to seamless functionality, the spectrum of SEO tools and their features is wide, but how do you decide? Five telltale signs that it might be time to start prospecting for new SEO software to complete your … Read more